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Other, 1945-1956; undated

 Sub-Series

Items, including: miscellaneous industrial training manuals as well as catalogs and directories for production companies, one from "Printer's Ink," dated 1945, the other from "Sponsor," dated 1956.

Also contains a two page questionnaire labeled "Fran's Questionnaire used for educational TV programs, 1945, an evaluation form from the Radio Council to test TV programs in schools and other educational environments."

This series contains documents related to the Television Research Association, a "provider" of "que-ratings" (i.e. "Q-ratings). This material includes a 1949 letter to Harris Tuchman, support documents and a letter of reference, and a multi-page, bound "brochure" which describes the company's services and its methodology.

In oversize box #20 is an unused, undated "Quaker Oats Super-Kids Chart," a check-list of sorts for children and a full page from a "Variety," dated March 10, 1948, with the heading "Facilities Scoreboard."

Dates

  • 1945-1956; undated

Use and Access to Collection

This collection is open to the public and must be used in the Special Collections reading room. Researchers must register and agree to copyright and privacy laws before using this collection.

Extent

10 Folders

Library Details

Part of the Special Collections and University Archives

Contact:
University of Maryland Libraries
Hornbake Library
4130 Campus Drive
College Park Maryland 20742
301-405-9212