BMI Program Clinic: Atlanta, Georgia, part 3, May 8, 1957

Item — Reel: au rl orig 690

Clinic at Atlanta, Georgia. Recorded May 8, 1957. Panel: "One of Our Best Program Ideas." (continued) George W. Patton, general manager, WBML, Macon, Georgia, describes use of mobile unit (telephone) for sales and traffic safety broadcasting; describes sales and results. James O. Hardin, Jr., president and general manager, WCOH, Newnan, Georgia. Topic: "Making the Most of Local News." Small market, rural radio. Sammy Middleton, news director and program director, WGIG, Brunswick, Georgia. Discusses using birthdays, anniversaries, importance of the family. Unidentified speaker, WDUN, Gainesville, Georgia. Discusses safety, sales. "Deathless Weekend." Clinic bull session (question and answer period).

Dates

Creation: May 8, 1957

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