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Shane Media Services records

 Collection 0111-MMC

Shane Media Services, a radio marketing consulting firm based in Houston, Texas, provided market research and guidance for Texan radio stations, especially country music stations, and other western and southern United States stations. CEO Ed Shane founded Shane Media Services and remained at the helm until his passing in March 2015.

This collection documents his contributions to broadcast radio alongside that of his wife and business partner Pam Shane. Shane Media Services amassed a number of demo tapes from various stations included in this collection.


  • 1931-2015

Conditions Governing Access

This collection is open to the public and must be used in the Special Collections reading room. Researchers must register and agree to copyright and privacy laws before using this collection.

This collection contains audiovisual materials. Items that cannot be used in the Special Collections reading room or are too fragile for researchers require that a digital copy be made prior to use. If you would like to access these materials, please contact us prior to your visit, so we may determine the proper steps to be taken.

Conditions Governing Use

Photocopies or digital surrogates may be provided in accordance with Special Collections and University Archives duplication policy.

Copyright resides with the creators of the documents or their heirs unless otherwise specified. It is the researcher's responsibility to secure permission to publish materials from the appropriate copyright holder.

Archival materials may contain materials with sensitive or confidential information that is protected under federal and/or state right to privacy laws or other regulations. While we make a good faith effort to identify and remove such materials, some may be missed during our processing. If a researcher finds sensitive personal information in a collection, please bring it to the attention of the reading room staff.


40.5 Linear Feet (27 record storage containers)

7.5 Linear Feet (5 record storage boxes of audiovisual material in 2014-066-MMC. ) : 140 sound cassettes 1 tape reel, polyester 40 VHS tapes 15 U-Matic tapes 2 Betacam tapes 12 CD's

4.5 Linear Feet (3 record storage boxes of audiovisual material in 2016-162-MMC. ) : 1 10" audio reel 41 7" audio reels 21 CD's 31 VHS tapes 1 Beta tape 70 audio cassettes

Content Description

Shane Media Services is a Houston-based radio consulting firm that provides programming, research, and management consultation to radio stations and other media outlets. The collection includes audience, station, and programming reports and analysis, CD's, audio and video tapes of sales and trade show presentations, promotional spots, program and format samples, air checks, and reel-to-reel tapes. This collection presents a picture of the activities of a successful radio consulting firm with clients in Texas and nationwide .


The collection is arranged by accession number into two series.

Series 1
Accession 2014-066
Series 2
Accession 2016-162
Guide to the Shane Media Records
Processed by Jen Wachtel.
Description rules
Describing Archives: A Content Standard
Language of description
Script of description
Code for undetermined script
Language of description note
Finding aid written in English.

Revision Statements

  • 2017-10-10: Minor editorial updates made by Joanne Archer.
  • 2021-08-13: Jim Baxter re-wrote the collection abstract.

Library Details

Part of the Special Collections and University Archives

University of Maryland Libraries
Hornbake Library
4130 Campus Drive
College Park Maryland 20742