Reel au rl orig 449
Container
Contains 1 Collection or Record:
BMI Program Clinic for Television: Beverly Hills, California, part 4, May 26, 1952
Item — Reel: au rl orig 449
Found in:
Special Collections and University Archives
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Broadcast Music, Inc. (BMI) collection
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Program Clinic audio tapes
Scope and Contents
BMI Program Clinic for Television.Clinic at Beverly Hills, California (Beverly-Wilshire Hotel). Recorded May 26, 1952. Open forum, continuation. Advertising issues; department store clients; overcoming skepticism with television as sales medium. Also local television news, sports coverage. Note: The book, "22 Television Talks," (New York: Broadcast Music, Inc., 1953) contains a transcript of this session.