Reel au rl orig 494
Container
Contains 1 Collection or Record:
BMI Program Clinic: Hollywood, California, part 1, March 5, 1956
Item — Reel: au rl orig 494
Found in:
Special Collections and University Archives
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Broadcast Music, Inc. (BMI) collection
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Program Clinic audio tapes
Scope and Contents
Clinic at Hollywood, California (Ambassador Hotel, Los Angeles). Recorded March 5, 1956. Call to order: Frank W. Crane, president, Southern California Broadcasters Association.Turner Cooke, BMI, clinic chair.Carl Haverlin, BMI. Topic: "Imagination: The Continuing Challenge of Radio."Joy Mladenka, women's program director, KXYZ, Houston, Texas. Topic: "Programming Radio for the Women's Audience." Criticizes irrelevance of homemaker programming; cites "20-year-old thinking." Changes in women's...